Blogs

Short answer: yes, SEO works for startups—but only when done with the right expectations, strategy, and patience. Long answer? That’s what this article is for. I’ve worked with multiple early-stage businesses—from bootstrapped founders to funded startups—and I’ve seen SEO succeed, struggle, and sometimes fail. Therefore, this isn’t a theoretical take. It’s based on what…

For years, SEO has been the backbone of digital visibility.AI search engines are changing search. People now expect quick answers. As a result, many marketers are asking one question: Is SEO dead?The short answer is no. Instead, SEO is evolving. Therefore, we are entering a new era known as GEO – Generative Engine Optimization.…

Search Engine Optimization (SEO) has evolved dramatically over the last decade. From simple keyword stuffing to advanced AI-driven algorithms, SEO today requires deep technical knowledge, strategic thinking, and constant adaptation. Therefore, only a handful of professionals have consistently stood out and shaped how SEO is practiced worldwide. In this article, we explore the top…

In today’s digital landscape, businesses often ask an important question: Is SEO organic marketing or inorganic marketing? The confusion is understandable, especially because SEO is often compared with paid ads, PPC, and other performance-driven strategies.In this blog, we’ll break down what SEO truly is, how it fits into organic and inorganic marketing, and above…

Marketers must constantly adapt to new tech. Admittedly, Traditional Search Engine Optimization (SEO) is still vital. However, a new player has joined the game. Specifically, this is Generative Engine Optimization (GEO). AI platforms like ChatGPT, Google Gemini, and Perplexity are growing fast. Therefore, you need to know how GEO differs from SEO. Furthermore, using…